Last updated March 2021
2. Types of Information Collected and Uses of Collected Information
We collect two types of information about our Site Users: Personally Identifiable Information and Non-Personally Identifiable Information.
Personally Identifiable Information. Personally Identifiable Information is information that identifies a specific End User. When you engage in certain activities on or off the Site, such as creating an account, signing in to your account, ordering a service from us or our vendors, submitting content and/or posting User Content, entering a contest or sweepstakes sponsored by us, our Affiliated Business or Marketing Partners (collectively “Site Partners”), filling out a survey, posting a review, sending us or our vendors feedback, requesting information about our services, submitting an affiliate agreement, applying for a job or to be a consultant or supplier, posting a video or signing up for special offers from third parties through the Site (collectively, “Identification Activities”), we may ask you to provide certain information about yourself. It is optional for you to engage in an Identification Activity. If you elect to engage in an Identification Activity, however, we may ask you to provide us with certain personal information about yourself, such as your first and last name, mailing address (including zip code), email address, telephone number, date of birth and account information. When you order products or services, we may also ask you to provide us with your credit card number, expiration date and authentication codes or related information. We may also know your location if you access the Site. Depending on the activity, some of the information we ask you to provide is identified as mandatory and some is identified as voluntary. If you do not provide the mandatory information for a particular activity that requires it, you will not be permitted to engage in that activity.
If you provide User Content, such as an email to our customer service or response to a survey, we may use your comments and feedback to tell others about our services and may post your comment in our marketing materials or on our Site. In connection with such User Content and our Site, we may also display partial information such as first name, initial of last name, city and state. Such partial information is not considered Personally Identifiable Information.
We use Non-Personally Identifiable Information to troubleshoot, administer the Website, analyze trends, gather demographic information, comply with applicable law, and cooperate with law enforcement activities. We may also share this information with our authorized Third-Party Service Providers and Advertisers to measure the overall effectiveness of our online advertising, content, and programming.
3. Release of Personally Identifiable Information
We will not share your Personally Identifiable Information with other parties except as provided below:
We may share your information with Affiliated Businesses. We offer some products or services jointly with third parties. These are known as “Affiliated Businesses.” We share some of your Personally Identifiable Information with Affiliated Businesses to help them provide you with better service and track the value of our Site. Sharing this Information will allow an Affiliated Business to market directly to you should they choose to do so. However, we will only share Personally Identifiable Information with an Affiliated Business if you engage in an Identification Activity, and then only to the Affiliated Business involved in that Identification Activity.
We may share your information with Marketing Partners. From time to time we may establish a marketing relationship with third parties. These are known as our “Marketing Partners.” We may share your Personally Identifiable Information with our Marketing Partners to enable them to contact you regarding products and services that may be of interest to you. Some Marketing Partners may contact you from a promotional space on our Site, and others may contact you via email.
We may share your information with Authorized Third-Party Service Providers. We perform some of our services and functions through independent third parties. We may share your Personally Identifiable Information with these “Third Party Service Providers” who perform functions on our behalf. For example, we may share your Personally Identifiable Information with such Service Providers to fulfill orders, send communications, administer programs, contests or sweepstakes, remove repetitive information and improve information on customer lists and databases, analyze data and activities, provide marketing assistance, provide search results and links, process credit card payments, operate the Site, troubleshoot, and provide customer service. We may also collect personal information from individuals and companies with whom we have business relationships and may have to also share their information with Third Party Service Providers to accomplish our administrative tasks. For example, when you order a service, we release your credit card information to the card-issuing bank to confirm payment for the service and, if applicable, release your address to the delivery service to deliver the service.
We encourage Affiliated Businesses, Marketing Partners and Third-Party Service Providers to adopt and post privacy policies. However, the use of your Personally Identifiable Information by such parties is governed by the privacy policies of such parties, is not subject to our control, and we assume no responsibility or liability for the manner in which they collect, maintain and use your Personally Identifiable Information.
4. Release of Non-Personally Identifiable Information
We may disclose or share Non-Personally Identifiable Information with Site Partners and Affiliates. For example, we may share aggregated demographic information (which does not include any Personally Identifiable Information) with “Third Party Advertisers” or “Third Party Advertising Companies” and other parties as provided below:
We may use Third Party Advertising Companies to serve ads when you visit our Website. These companies may use Non-Personally Identifiable Information about your visits to this and other websites in order to provide, through the use of network tags, advertisements about goods and services that may be of interest to you.
We also use Third Party Service Providers, like Google Analytics, to track and analyze Non-Personally Identifiable usage and volume statistical information from our Users to administer our Site and constantly improve its quality. We may also publish this information for promotional purposes or as a representative audience for Third Party Advertisers. Please note that this is not Personally Identifiable Information, only general summaries of the activities of our Users. Such data is collected on our behalf and is owned and used by us.
5. Updating and Correcting Information
We believe that you should have the ability to access and edit the Personally Identifiable Information you provide us. You may change any of your Personally Identifiable Information by: (1) updating your account or (2) emailing us. Please indicate your name, address and email address, and what information you would like to update if you email us.
We encourage you to promptly update your Personally Identifiable Information if it changes. You have the right to know and request information about the categories and specific pieces of Personally Identifiable Information we have collected about you within the last 12 months, as well as the categories of sources from which such information is collected, the purpose for collecting such information, and the categories of third parties with whom we share such information. You also have the right to: (1) know if we have sold or disclosed your Personally Identifiable Information for business purposes; (2) update your Personally Identifiable Information; (3) request a portable copy of your Personally Identifiable Information; (4) request deletion of your Personally Identifiable Information, subject to certain exceptions allowed under applicable law; (5) opt-out of certain disclosures of your Personally Identifiable Information for valuable consideration; (6) update or remove financial account information; and (7) not be discriminated against for exercising any of the above-listed rights. We may, however, provide a different level of service or charge a different rate reasonably relating to the availability or value of your Personally Identifiable Information. We may take reasonable steps to verify your identity prior to responding to your requests.
6. User Choices on Collection and Use of Information
As discussed above, you can always choose not to provide information, although it may be required to engage in a certain activity on the Site.
You also have a choice with respect to the sharing of your Personally Identifiable Information with Marketing Partners and Affiliates for direct marketing purposes (but not with Affiliated Businesses for transaction-related purposes or Third-Party Service Providers). As described above, if we share your Personally Identifiable Information with Affiliated Businesses or Marketing Partners, such companies may contact you regarding products and services that may be of interest to you. If you do not want us to share your Personally Identifiable Information with Affiliated Businesses or Marketing Partners for direct marketing purposes, you may elect to opt-out of such information sharing after you sign up as a registered User by emailing us. When contacting us by email, please indicate your name, address, email address, and what information you do not want us to share with Affiliated Businesses or Marketing Partners. Please note that because email addresses and names are one mechanism used by Affiliated Businesses to track the success of our service. If you receive unwanted communication from an Affiliated Business, contact such Affiliated Business directly to address such communications.
Please note that opting out of our Promotional Emails or information sharing as described above will only affect future communications from us. This means, for example, that while we will promptly stop sharing such information once we receive your opt-out request, if we shared your information with an Affiliated Business or Marketing Partner before your request, you must contact such Marketing Partner or Affiliated Business to directly opt-out of its communications.
If you are a vendor, merchant or other business partner and you provided us with your email address, you will receive service-oriented Partner emails from us regarding your account. You have the choice of whether you would like to receive these emails. If you do not wish to receive account updates, you can opt-out by (1) emailing us; or (2) clicking the unsubscribe button at the bottom of an account email. If you wish not to receive our Promotional Emails, you must opt-in to those emails on our consumer Site. Please note that opting-out (once you have opted-in) of Promotional Emails will not result in your opting out of Partner emails and vice versa.
7. Security of Information
We take security seriously and take numerous precautions to protect the security of Personally Identifiable Information. You can access your Personally Identifiable Information on our Website through a password and unique User ID selected by you, or, by us. This password is encrypted. We recommend that you do not share your password with anyone. In addition, your Personally Identifiable Information resides on a secure server that only selected personnel and contractors have access to. We encrypt certain sensitive information using Secure Socket Layer (SSL) technology to ensure that your Personally Identifiable Information is safe as it is transmitted to us.
Unfortunately, no data transmission over the Internet or any wireless network can be guaranteed to be 100% secure. As a result, while we employ commercially reasonable security measures to protect data and seek to partner with companies which do the same, we cannot guarantee the security of any information transmitted to or from the Site, and are not responsible for the actions of any third parties that may receive any such information.
8. Data Tracking
Other Tracking Devices. We may use other industry standard technologies like pixel tags, web beacons and other tools to track your use of our Site pages and promotions, or we may allow our Third-Party Service Providers to use these devices on our behalf. These tools are software code that allows us to determine what pages you visit, whether you have performed a specific action, etc. When you access these pages or open or click an email, these tools generate a notice of that action. These tools allow us to measure and improve our understanding of visitor traffic and behavior on our Site, as well as give us a way to measure our promotions and performance. We may also utilize pixel tags, web beacons and other tools provided by our Affiliates and/or Partners for the same purposes.
9. Privacy Policies of Third-Party Websites
10. Miscellaneous Privacy Issues
Children. Minors under the age of 13 may not use the Site. We do not collect or maintain information from anyone known to be under the age of 13, and no part of the Site is designed to attract anyone under the age of 13.
Notice of Privacy Rights to California Residents. California law requires that we provide you with a summary of your privacy rights. As required, we will provide you with the categories of Personally Identifiable Information that we collect through the Site and the categories of third-party persons or entities with whom such Personally Identifiable Information may be shared for direct marketing purposes at your request. We do not enable third parties to collect Personally Identifiable Information from the use of our Site for their own purposes (except through an Identification Activity) whether over time, across third party websites, or other online services. We do not respond to associated “do not track” mechanisms. California law requires us to inform you, at your request, (1) the categories of Personally Identifiable Information we collect and what third parties we share that information with; (2) the names and addresses of those third parties; and (3) examples of the products marketed by those companies. California law further requires us to allow you to control who you do not want us to share that information with. Residents of California have the right to request, once a year, if we have shared their Personally Identifiable Information with other companies for those companies direct marketing purposes during the preceding calendar year. To obtain this information, please send a request by email or standard mail to the address found below. When contacting us, please indicate your name, address, email address, and what Personally Identifiable Information you do not want us to share with Affiliated Businesses or Marketing Partners. The request should be sent to the attention of our legal department, and labeled “California Customer Choice Notice.” Please allow 30 days for a response. Also, please note that there is no charge for controlling the sharing of your Personally Identifiable Information or requesting this notice.
If you are a California resident under the age of 18, and a registered user of this Site, California law permits you to request and obtain removal of content or information you have publicly posted. To make such a request, please send an email with a detailed description of the specific content or information to email address shown below. Please be aware that such a request does not ensure complete or comprehensive removal of the content or information you have posted and that there may be circumstances in which the law does not require or allow removal even if requested.
11. Contacting Us
Whether you’re a new or loyal customer, marketer, publisher, media member or job seeker we’d like to stay connected and want to hear from you!
(8:30a.m. – 5:00p.m. EST, Monday through Friday)
Customer Service Inquiries | @myBasePay.com